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TDC rebrands area’s tagline to ‘Florida’s Playground’
It’s out with the old and in with the new at the Santa Rosa County Tourist Development Council, at least when it comes to taglines. The area will now be known as “Florida’s Playground,” replacing the longstanding “From Rivers to Beaches.”
From left: TDC coordinator Susan Poggione, Santa Rosa County Commissioner Jim Melvin, TDC chair Vernon Compton; TDC member Mike Loera and Chamber Membership/Marketing Coordinator Chanda Ryan.
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