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The Florida Retail Federation says that Florida retailers are in for a busy and successful holiday shopping season behind the strength of numerous positive economic indicators and a healthy economic climate overall in Florida. FRF is projecting a 4.5 percent increase in sales for retailers, which would outpace the predicted national average of 3.5 percent. This continues a recent hot streak for Florida retailers which included a record-tying back-to-school sales tax holiday in August and a successful Halloween season.
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