bed-tax dollars

Five things to know: Tourist Development Council

Five things to know: Tourist Development Council

Focus for Santa Rosa County’s Tourist Development Council and tourism staff continues to be turned to improvements along the county’s biggest bed tax generator: Navarre Beach. Projects for the beach dominated the council’s agenda Feb. 7. Lifeguards need new towers The transformation keeps on coming for the Navarre Beach lifeguard program under recently hired Beach […]

Airbnb brings $3.5 million to Santa Rosa County

Airbnb brings $3.5 million to Santa Rosa County

At least 23,500 tourists who stayed in Santa Rosa County in 2018 did not do so through a hotel, campsite or traditional condominium rental service. They stayed instead in houses, spare bedrooms and other accommodations put up for rent by the properties’ owners on vacation rental site Airbnb. Read the full article in the Jan. […]

Tourism strong despite brush with Gordon

Tourism strong despite brush with Gordon

Hoteliers in Navarre continued to see high numbers of visitors over Labor Day weekend despite an impending tropical storm. Hampton Inn and Suites Navarre General Manager Andy Peterson said the hotel was busy with families ready to hit the beach. Read the full article in the Sept. 13 issue of Navarre Press. Visit www.navarrepress.com/subscribe to […]

County holds firm on funding for new butterfly house

County holds firm on funding for new butterfly house

Stay the course. That is what the Santa Rosa Board of County Commissioners (BOCC) decided to do with millions of dollars of funding for the Navarre Park Master Site Plan. The Tourist Development Council (TDC) had asked the board to re-evaluate a proposed loan of more than $1.8 million, to be paid back with future […]

Recipe for a well-planned community

Recipe for a well-planned community

In September, the Santa Rosa Board of County Commissioners approved paying $80,000-$150,000 to consulting firm Matrix Design Group to create a District 4 Master Plan for the Navarre, Holley and Navarre Beach area. As development of that plan gets underway, the Navarre Press is taking a look at planning the future of Navarre. As the […]

Tourism panel balks at loan for park redo

Tourism panel balks at loan for park redo

County tourism leaders were hesitant Monday to back plans to pay for nearly $2 million in Navarre Park improvements through more than doubling the loan on the Navarre Beach Visitors Center. Tourist Development Committee (TDC) members in attendance all spoke favorably of the proposal to make some improvements to the park despite negative comments about […]

Haste makes $7 million waste

Haste makes $7 million waste

One thing we can all agree on is Navarre Park needs upgrades. The playground equipment needs repairs, and is not friendly to special needs children. The things we cannot agree on is why we would spend $7 million on one 7 acre park and the source of the $7 million. Pam Wingate, president of the […]

Commissioners express ‘sticker shock’ over park plan

Commissioners express ‘sticker shock’ over park plan

“When we embarked on the master plan for Navarre Park, I had no idea whatsoever that we would end up with a $6.5 million plan,” District 5 commissioner Lane Lynchard said during Monday’s Board of County Commissioner committee meeting in regards to the Navarre Park master plan. He and other commissioners described their reaction as […]

Insufficient funds for local events

Insufficient funds for local events

Of the $2,398,948 collected last fiscal year in bed tax dollars in Santa Rosa County, the Tourist Development Office set aside $75,000 to use as grant money for local events that help promote tourism. A criterion was set that had to be met in order to qualify for the grant money. The requests could not […]

Springhill Sweet!

Springhill Sweet!

Springhill Suites on Navarre Beach will feature a lazy river pool, an indoor heated pool, outside jacuzzi, gift shop, food market and workout room. The restaurant, Beach House Bar and Grill will be open to the public and seat 130 patrons. The hotel is expected to open in early June. Featured in the May 11 […]

Bed tax report fluke prompts evaluation of methods

Bed tax report fluke prompts evaluation of methods

In a county that hadn’t seen a month without growth in its bed tax revenue since June 2015, to get a report showing a nearly 20 percent drop in collections can be a shock to the system. Read the full article in the April 13 issue of Navarre Press. Subscribe online at navarrepress.com for as […]

Does spring break boost beach profits?

Does spring break boost beach profits?

Do spring break crowds translate to higher bed tax collections? The simple answer is yes … and no. “We are busy. The lobby is full every time I am here,” remarked Liz Horton of Wyndham by Resort Quest, who chairs the Tourism Development Committee Board. Read the full article in the March 30 issue of […]

Williamson’s Facebook rant prompts response

Williamson’s Facebook rant prompts response

From Commissioner Williamson on his Facebook page: Good article in press gazette. The Navarre Press had 10 articles attacking Tough Mudder this year. The Navarre Press had 0 articles attacking Tough Mudder last year. That’s does not seem subjective, it’s personal. The sad part is, losing this event did not need to happen. In the […]

County selects short-list for marketing candidates

County selects short-list for marketing candidates

The short list of candidates for the Tourism Development (TDC) marketing and advertising contract was selected Friday, Aug. 12, and incumbent Mobile. Ala.-based Davis South Barnett and Patrick Public Relations and Advertising (DSBP) topped the list. Orlando-based Evok Advertising followed behind, and Paradise Advertising of Orlando rounded out the final three plucked from the 10 […]

Pace of tourism growth slows

Pace of tourism growth slows

The rate of Santa Rosa County tourism tax collections, while still on the rise from recent years, has slowed a bit during the past four months and caught the eye of area leisure industry leaders. Although the county’s share of lodging receipts, the so-called bed tax, totaled about $93,000 in February, the latest figures available, […]